With the PersonaLive Placer add-on, your team can identify the key household segments that visit your business or make up your customer list and leverage these insights to launch more personalized and targeted ad campaigns, products, or services.
In this session we will cover:
(1). How to use Placer data to identify WHO is your best customer
(2). How to segment customer data to identify LTV by customer segment
(3). How to take action through site selection, marketing, and personalization
This training session is open to anyone who has activated PersonaLive as well as those are interested in potentially adding it to their Placer subscription.
*It is recommended that new users complete a Placer 101 session prior to this topic-specific webinar.
