Join us for a webinar tailored to civic professionals, showcasing how Placer’s Travel & Tourism Visitor Spend data can help you uncover actionable insights to drive growth and investment in your community.
In this session, you’ll learn how to:
1. Optimize Destination Marketing: Identify top-spending visitors’ origins to target your marketing efforts and attract more high-value tourists.
2. Demonstrate Regional Economic Performance: Measure overnight trips, stay durations, and spending trends to showcase your region’s success.
3. Support Investment and Development Initiatives: Leverage year-to-date spending data to guide and attract new investments to your community.
4. Attract Ideal Businesses: Analyze visitor spending by category to recruit businesses that align with high-impact spending areas.
5. Understand Spend for Competitive Areas: View spend data for areas across the US to compare with your own community.
This webinar will provide the tools and insights you need to make data-driven decisions that enhance tourism and economic growth in your region.
Register now to reserve your spot!
*Visitor Spend is an optional expansion application available for Placer subscriptions
