The Placer Academy is your go-to resource for mastering the platform. Explore our step-by-step guides and instructional videos on key use cases.

Browse tailored learning guides by industry to meet the needs of your organization
Including instructional videos, how-to guides, and real-world case studies

Previously recorded training sessions and webinars showcasing new product features.
Webinar showing how to use Void Analysis to help you identify the ideal businesses for any location across the U.S.

Learn how to define your true trade area, analyze visitor trends, and leverage audience insights to make smarter, data-driven decisions.

Civic webinar showcasing how Parks & Recreation teams can use Placer.ai to measure the impact of public spaces, optimize programming, and enhance community engagement.

Webinar covering how commercial real estate professionals can leverage Placer’s Housing Growth Study Map to gain actionable insights into residential development trends and growth opportunities

Introductory webinar to explore how Placer’s location analytics can help restaurant teams make smarter business decisions, attract more customers, and optimize performance.

Webinar to explore how brick-and-mortar businesses can use psychographic data to drive customer engagement, optimize in-store experiences, and boost sales.

A hands-on webinar where you'll learn to manage property displays and enrich your maps with powerful new customization tools.

Learn how to utilize the Migration Trends Report for analyzing population changes across the U.S.

Learn how to best utilize the Chains & Industry tools within the Placer dashboard. May 24 session.

Map Studio includes options for retail logo callouts, nearby properties, vehicle traffic data, demographic & psychographic layers, trade area mapping, map styling, and more.

Learn how to analyze the area around a property with several data layers, including trade areas, vehicle traffic, other properties of interest & more.
